The Style Fairy Services: Mother of the Bride Shopping

On the big day all eyes will be on the Mother of the Bride and equally the Mother of the Groom, well after the Bride herself, off course!
There can be a lot of pressure put on mothers to look sensational and sometimes finding that perfect outfit can prove to be stressful. Women can get overwhelmed trying to find a look that is firstly flattering, as stunning as it should be, but also appropriate to such a big occasion.
That’s why we offer a specific Mother of the Bride or Groom Shopping Service. With extensive retail and personal shopping experience in one of Ireland’s leading occasion wear boutiques, The Style Fairy Director, Naomi Clarke is excellently equipped to assist Mothers of the Bride or Groom find that all important look.


We start by talking though the style of the wedding, the venue and all other wedding details, as all of this off course dictates the style of your outfit and will start to give focus to our search.
We will also discuss colour schemes and what colour the bridesmaids will be wearing as well as what colour the other mother will be wearing. Once we have established this, we will get you (the mother of the bride or groom) to complete a very quick style questionnaire, this is just basically to find out your height, dress size, shoe size, colouring, budget and preferences.
Once we have gathered all the information we need, it’s time to set the agenda and we will advise you on the best and most suitable boutiques for you to visit. The Style Fairy has extensive knowledge of all the best boutiques up and down the country. We will arrange a day and time that suits you and Naomi Clarke, The Style Fairy, will attend on the day with you to try on looks. It’s essentially having your own personal stylist on hand. This ensures you find a look that suits you; your style, your budget and your body shape and off course is perfect for your son or daughters wedding.
Quite often some of the best boutiques are hidden gems around the country, depending on the mother in question and the style we are looking for, this service may see see visiting boutiques anywhere from Dublin to Belfast and everything in between.


The cost per appointment is €165 – This includes all research and briefing in advance, as well as scheduling of appointments, attendance and all styling and assistance on the day. We allocate 3 hours per session, so in often cases (depending on boutique locations) this session can see us fitting in more than one appointment.


The bride-to-be is welcome to attend along with us. These session are not only valuable, but they are always great fun and really get everyone in the wedding spirit! Whether you are a mum reading this or a bride-to-be helping her mum/ mum in law….Always remember it doesn’t matter your age or size, we ensure we will find you the perfect look.
For more information or to have a chat with Naomi, please email us on: or call us on 087 0606592. More information is also available on our website here.

Naomi Clarke is the owner and creator of The Style Fairy. Naomi, a qualified fashion stylist and personal shopper has over 12 years experience in fashion, personal shopping, blogging, styling and PR both in Ireland and abroad. Having spent 2 years working in the fashion industry in Sydney and then in Singapore, Naomi relocated back to Dublin to set up her own business in 2013 and so began The Style Fairy.