Meet Naomi

Naomi Clarke is the owner and creator of The Style Fairy.

The Style Fairy was a vision Naomi had for years and it finally came to fruition in late 2013. Since then, her award winning blog, The Style Fairy has gone from strength to strength and is now firmly cemented as one of Ireland’s leading fashion and lifestyle blogs and considered a fashion bible to women of all ages up and down the country.

Naomi, a qualified fashion stylist and personal shopper has over 11 years experience in fashion, personal shopping, blogging, styling and PR both in Ireland and abroad. Having spent 2 years working in the fashion industry in Sydney and Singapore, Naomi relocated back to Dublin to set up her own business in 2013 and so began The Style Fairy. As well as a Business degree from Trinity College, Dublin, Naomi has a diploma in Fashion Buying & Merchandising coupled with a Diploma in Professional Styling for TV & Film.

Naomi’s vision for The Style Fairy is to reach out to real women and to provide them with a one stop destination for fashion inspiration and advice, style ideas, beauty, celebrity, parenting and lifestyle.  She writes about affordable, attainable, real life fashion and beauty as well as showcasing her personal style in her ‘Outfit Diaries’ segment, which is one of the most popular elements of her blog.
Since the arrival of her beautiful daughter, Anabelle Ivy in September 2015, Naomi now has a regular ‘Mammy Diaries’ feature and talks openly and honestly about her journey through motherhood.
Naomi has her own line of fashion accessories ‘TSF’ and her current Summer 2017 collection is available to shop here

To get in touch with Naomi directly email her on



Meet Heather


Heather is the Fashion Writer with The Style Fairy.  Her keen eye for fashion and spotting trends as well as her impeccable styling keeps us wanting more every week with her awesome style inspiration and fashion tips. You can get in touch with Heather by emailing her on

*Disclaimer: Please note, some links used on this website and associated social media pages are affiliate links, meaning Naomi or Heather may receive commission based on sales via these links